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CODICE 98220
LINGUA Inglese
PERIODO 1° Semestre


Elements of Business Economics will provide you with a comprehensive introduction to businesses, their nature, their dynamics and their information. In particular, the course will consider the financial and economic aspects of the business dynamic and how we can record and use financial information to appropriately manage and understand a business. Through the course, you will learn the ways in which financial information are prepared and used to improve the quality of business decision-making. This course is specifically designed for students with little or no prior knowledge of accounting. 



The unit aims at giving an outline of the logics and goals underlying the strategic management process and the single strategic choices of a company. The items to be covered are the following: definition of the firm: nature and goals; fundamentals of firm behaviour: efficiency, effectiveness and economic balance; corporate social responsibility and sustainability; fundamentals of the management process: assets and liabilities; revenues, costs and income; profitability; the value of the firm and the value creation process; the drivers of the value creation: competences and competitive advantages; economic value and equity market value


The unit 

aims at providing non-accounting students with a solid basic knowledge of the principles and logic underpinning business operations, their recording, and their evaluation. In particular, the course intends to:

  • Examine the conditions for the origins and development of businesses
  • Clarify the concepts of operations and the business dynamics
  • Explain the necessary conditions to achieve and maintain the economic and financial stability of the business
  • Deepen the role of accounting in business and record main operations to identify their impact on the business capital and profit.
  • Understand the profitability, solvency and liquidity of businesses by studying and applaying the main financial ratios.

By the end of this course, students will become familiar and competent with the main issues of business administration, such as:

  • the creation and survival of businesses
  • the business fundamental dyanimcs
  • the calculation of the net profit of the year and the invested capital, as well as the meaning of equity value.
  • the use of financial ratios to determine a company’s profitability, liquidity and solvency.

Learning outcomes

Knowledge and comprehension: students will acquire solid knowledge and factual ability to explain the logic of business operations, including a focus on the nature and activities of businesses, as systematic entities that generate wealth and require financial stability to stay viable.

Ability to apply knowledge: Students will be able to apply their acquired knowledge to understand and solve simple and more complex problems concerning business management, organisation and accounting, especially in consideration of the company’s financial stability.

Critical judgment: Students will be able to apply the acquired knowledge using their own judgment and critical reasoning, both theoretically and practically.

Learning capability: Students will develop appropriate learning capabilities that will support their independent learning of other subject in business administration, accounting and management, especially in their future job positions.

Functional alphabetic capability: improve effective oral and written communication within the appropriate context, use of sources/supports/tools, assess, elaborate and utilise information, argument and critical thinking.

Personal capability: identify personal skills, focus, manage complexity, critical thinking, make decisions, work independently, ask for help, and manage stress.

Social capability: manage social interactions, communicate constructively in different contexts, work in team, show tolerance, express and understand different points of view, generate trust, and show empathy.




The course does not require previous accounting and business knowledge, being specifically addressed to non-accounting students to provide a broad-based non-specialist introduction to accounting and business management. 


The course makes use of the following teaching methodologies:

  • face-to-face lectures aiming at working on knowledge and comprehension of financial and business concepts and the functioning of the accounting and information system
  • face-to-face tutorials to develop the capability to apply knowledge and critical thinking
  • during the unit, students will also engage in think-pair-share activities by discussing theoretical and practical problems in business economics. This will develop advanced functional alphabetic capability, advanced personal capability; advanced social capability.



Module 1: Introduction to business economics and accounting

The main purposes and types of organisations and businesses. Nature and role of accounting: users of financial information.

Module 2 Managerial decision making

Business planning, capital budgeting for decision-making

Module 3 Financial accounting and analysis

Financial accounting: reporting financial information; the annual report; financial statement analysis with ratios.


Students will be provided with various learning materials that will be lodged on AulaWeb.

Additional readings (that will be shared by the teacher):

Atrill, P., McLaney, E. J.(2011), Accounting for Non-specialists. Prentice Hall - Financial Times's%20Accounting%20&%20Finance%20for%20Non%20Specialists.pdf

Deegan, C. (2019), An Introduction to Accounting: Accountability in Organisations and Society. Cengage Learning.


Commissione d'esame

GIULIA LEONI (Presidente)


ALBERTO QUAGLI (Presidente Supplente)



September 2023

Orari delle lezioni

L'orario di questo insegnamento è consultabile all'indirizzo: Portale EasyAcademy



Students' acquired capabilities will be tested via a final WRITTEN exam during the regular exam periods that will consists of MCQ, open theory questions, and practical questions.




Students' knowledge and skills will be assessed via a written final exam that will verify their capabilities and comprehension of the three modules.


Calendario appelli

Data appello Orario Luogo Tipologia Note
10/01/2024 10:00 GENOVA Scritto
24/01/2024 10:00 GENOVA Scritto
07/02/2024 10:00 GENOVA Scritto
11/06/2024 10:00 GENOVA Scritto
25/06/2024 10:00 GENOVA Scritto
09/07/2024 10:00 GENOVA Scritto
09/09/2024 10:00 GENOVA Scritto

Agenda 2030

Agenda 2030
Istruzione di qualità
Istruzione di qualità
Parità di genere
Parità di genere
Lavoro dignitoso e crescita economica
Lavoro dignitoso e crescita economica


 PRO3 - Soft skills - Imparare a imparare base 1 - A
PRO3 - Soft skills - Imparare a imparare base 1 - A
 PRO3 - Soft skills - Sociale base 1 - A
PRO3 - Soft skills - Sociale base 1 - A
 PRO3 - Soft skills - Personale base 1 - A
PRO3 - Soft skills - Personale base 1 - A
 PRO3 - Soft skills - Alfabetica base 1 - A
PRO3 - Soft skills - Alfabetica base 1 - A