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CODICE 94998
ANNO ACCADEMICO 2018/2019
CFU
LINGUA Inglese
SEDE
  • GENOVA
PERIODO 1° Semestre
MATERIALE DIDATTICO AULAWEB

PRESENTAZIONE

The students will learn how to transfer research results into a commerciable product and become an entrepreneur and how to organize a project and a work group. They will develop a competency  framework to think outside the box

OBIETTIVI E CONTENUTI

OBIETTIVI FORMATIVI

The aim of this course is that the students develop and train transversal skills on: patent law and mining, and transfer of technology activities; scientific writing and communication; appropriate strategies for the pursuit of career objectives in the academic, industrial and entrepreneurial world.

OBIETTIVI FORMATIVI (DETTAGLIO) E RISULTATI DI APPRENDIMENTO

The technological asset of a company is the set of knowledge for product manufacturing (R&D included), the production processes, and the service performance.

PROGRAMMA/CONTENUTO

The commercial asset of a company includes, among the others, the “company name” and the relevant “product or service names” or “logos”, which are used every day to promote the company in the market. The main tool to enhance such a commercial asset is the trademark.

DOCENTI E COMMISSIONI

Commissione d'esame

MARIO AGOSTINO ROCCA (Presidente)

GIORGIO ALESSANDRO KARAGHIOSOFF