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The course in brief

Presentation

The degree course in Product and Communication Design prepares the professional to operate between the moment of conception and the moment of production, taking into account aesthetic, functional and environmental aspects; it also prepares for the design of communication and graphics with analogue, digital and multimedia tools for contemporary forms of information dissemination. The degree allows you to participate in the selection for the dual degree course with Beijing University of Chemical Technology.

Learning by doing

Design has always been the professional activity that combines technical scientific knowledge with practical skills. 

The designer ranks among the creative world, among artisans and makers, through project preparation that takes the form of building models, prototypes and mock-ups. 

By participating in seminars, workshops and in-company internships you will experience teamwork and the complex relationship between product design and industrialization.

 

Professional outlets

The main employment outlets are professions in the areas of industrial product and communication. These can be carried out in public and private institutions, professional firms, design companies, artisan workshops, publishing and advertising companies, exhibition organizations, museums, and galleries.

What you will learn

Come sono fatte i prodotti

I materiali e le tecniche di costruzione, di assemblaggio e di accoppiamento

La storia dei Maestri del design

Attraverso esperienze di lettura dei progetti e analisi critiche delle opere universalmente riconosciute come icone

Gli strumenti dei designer

Software per la grafica, la modellazione, il rendering, la stampa 3D e la prototipazione, ma anche le matite colorate e i Pantone

Le Teorie del progetto

Design Thinking, User Centred Design, Design for all, Principi di Economia Circolare

Come si imposta un progetto

Si parte dall'indagine, per poi passare all'ideazione del concept, fino a dettagliare il progetto sia per la componente tecnica e funzionale che per quella estetica e comunicativa

I designer di prodotto

Lavoreranno su temi molto diversi, quali food e packaging, componenti indossabili, dettagli tecnici, elementi d’arredo, interior

I designer della comunicazione

Lavoreranno su siti web e app, pubblicità, comunicazione sociale, prodotti grafici, statici e interattivi.

tutti i designer

Lavoreranno per il prodotto sostenibile a minor impatto ambientale approfondendo aspetti, sul ciclo vita dell’intero processo progettuale e promuovendo soluzioni che rispondano ai principi di economia circolare

Did you know that.

Potrai partecipare a eventi e manifestazioni da protagonista

Incontrerai designer e aziende protagoniste del settore creativo

Il lavoro di gruppo è favorito e incoraggiato

All’interno dei laboratori sarà possibile sviluppare brief dati da aziende, professionisti o enti che collaborano attivamente con il mondo della ricerca 

Farai esperienza professionale diretta attreaverso il tirocinio curriculare

Contents

The Craft of the Designer

It is a job prepared by a training that mixes technical, humanistic and artistic skills.

We are a group of innovators who are transforming the world, bringing new ideas and new approaches.

Maybe you don't know that our job includes:

  • interaction designer
  • car designer
  • fashion designer
  • art director
  • game designer
  • social innovation designer
  • exhibit designer
  • light designer
  • interior designer

With our three-year degree course, you will have the foundations to complete your master's studies and embark on these professions.
 

Course structure

The course comprises 180 CFU over 3 years, divided into monographic courses and thematic and design workshops.

In the training project there are:

  • basic science subjects
  • design subjects
  • historical-humanistic subjects

Coordinator

Image
Coordinatore LT Design del prodotto e della comunicazione Chiara Olivastri

Welcome to the Degree Course in Product and Communication Design! You can become a key player in Industry 4.0, the new frontiers of communication, and Italian Design. Students, faculty, tutors and all staff are strongly committed to orienting the 'design culture' towards sustainability, reuse and respect for the environment.

Chiara Olivastri

Where we are

Polytechnic School
Department of Architecture and Design
Stradone di Sant'Agostino 37
16123 - Genoa

Contact