The course in brief Presentation Event is one of the most frequently used words in current events: it indicates actions, periods, performances, cultural manifestations. The event is a dissemination process and a link between the product understood as a commodity and the product understood as a cultural asset; it is an activity serving a supply chain or a territory. The Master's Degree Course in Product and Event Design trains product designers, communication designers, brand designers, event designers and evolves the figure of the designer into a global consultant, capable of coordinating the entire process from conception to distribution and image dissemination. Learning by doing Training is integrated with production realities through seminar activities, company visits and internships, and workshops on current industry topics. Professional outlets Public and private product and service companies, design firms and companies, freelancers. Public institutions, communication agencies, cultural and museum institutions. What you will learn problem solving through shaping, building visions and scenarios getting your hands dirty realising products and installations at events and exhibitions the value of beauty through aesthetics, the social history of art, contemporary design theories working in a group relate with other professionals and other disciplines read the project learning to recognise how things are made and why, knowing how to choose the prosev method The product-service-event relationship with experiences in workshops managing a design process working for real clients as engines of contamination between languages and techniques brand design The identity of a product or territory defines its credibility and reputation to communicate is to tell a story Instruments and techniques of communication, digital and multimedia design Did you know that... The link between product, service and event is studied Creativity and rationality are the two poles around which the design process revolves The course environment is international, students come from different countries You study and work in groups, learning to share and relate with others You will deal with real clients, have the opportunity to meet guests from companies and institutions Doing is the way we propose to learn, to know, to think Contents Event is a dissemination process, it is a link between the product understood as a commodity and the product understood as a cultural asset, it is an activity serving a supply chain or a territory. The design of a product or event requires a variety of knowledge: history of design, representation techniques and communication tools, evolution of materials, transformation technologies, semantics, sociology, social and ethical implications of the project. Where we are Polytechnic SchoolDepartment of Architecture and Design Stradone di Sant'Agostino 37 16123 - Genoa Read more Student Services for the Polytechnic School. sportello.architettura@unige.it
