The choice of a destination is strongly influenced by experiences and personality characteristics of those who are about to embark on a journey and, in part, conditioned by the economic availability. The course aims to analyze the main types of personality, converting them according to the possible tourist interests in order to better define the target audience to address a specific tourist offer. This will allow from one hand to direct the offer to the more receptive public to the other to draw the supply and the services of a location, so as to meet the expectations of tourists chosen as target.
At the end of the course the student will be able: - to know the main personality's characteristics of individuals - to link personality traits, needs and expectations together - identify the different types of tourists - design appropriate tourist offers for different types of tourists
Frontal lessons, teaching materials available on the classroom website https://2019.aulaweb.unige.it/course/view.php?id=4892
Attendance of at least 60% of the lessons
The course aims to provide basic knowledge about personality theories and their relationships with needs and expectations. Starting from these basic notions we will try to define different types of tourists and to identify the most likely needs and desires in the field of tourism on the basis of which to define possible target populations and design the tourist offer. This psychological approach aims to contribute to the design of the sustainable tourism offer by encouraging the meeting between the needs/possibilities of the territory and the needs/expectations of specific groups of tourists.
1. Amoretti G., Varani N. Psicologia e geografia del turismo. Dai motivi del turista all’elaborazione dell’offerta, Libreriauniversitaria.it Edizioni, Padova [parte I e parte III]
2. Calver C.S., Scheier M.F., Giampietro M., Iannello P. Psicologia della personalità. Prospettive teoriche, strumenti e contesti applicativi. Pearson, Milano, only chapters1, 4, 5, 6 e 7.
Complementary texts
Other readings may be indicated during the course
Ricevimento: Prof. Guido F. Amoretti Until February 18th 2020: Tuesday from 2 p.m. to 3 p.m. Room 2A9 - Main Building (Corpo A) 2nd floor - Corso A. Podestà 2 - Genova From February 25th 2020 to May 12th 2020: Tuesday from 4 p.m. to 5 p.m. Room 2A9 - Main Building (Corpo A) 2nd floor - Corso A. Podestà 2 - Genova Since May 19th 2020: Tuesday from 2 p.m. to 3 p.m. Room 2A9 - Main Building (Corpo A) 2nd floor - Corso A. Podestà 2 - Genova Only for Psychology of tourism: From March 2nd, 2020 to May 11th, 2020: Monday from 2 p.m. to 3 p.m. - University Centre Imperia Since May 19th 2020: Tuesday from 2 p.m. to 3 p.m. Room 2A9 - Main Building (Corpo A) 2nd floor - Corso A. Podestà 2 - Genova Only for Tourist Psychology: From March 11, 2020 to April 22, 2020: Wednesday from 1 p.m. to 2 p.m. - University Campus Savona Since April 28th 2020: Tuesday from 2 p.m. to 3 p.m. Room 2A9 - Main Building (Corpo A) 2nd floor - Corso A. Podestà 2 - Genova For any question concerning lectures: guido.amoretti@unige.it IN AUGUST OFFICE HOURS FOR STUDENT ARE SUSPENDED
GUIDO FRANCO AMORETTI (President)
DONATELLA PANATTO (President)
DAVID GIOFRE'
LUCA ONNIS
Lessons will be held in the second half of the year and will begin on Wednesday 11 March 2020. N.B.: In order to be informed about possible changes in the reception time, to have access to the course materials and to register for the verification reserved for the attendants, it is necessary to register for the course in question on the Aula Web portal.
Written, recorded, oral
Written test (multiple-choice test/problem solving on the computer on the Web Room) at the end of the course, which focuses on the texts and on what has been said in the lesson and not covered by the texts only for verification of the end of the course and summer appeals. Starting from the September appeal, the distinction between students and non-students is removed.
It is allowed to take the exam up to 4 times more than the end of the course check. Failure to pass the exam on the third and fourth attempts will result in the registration of the negative result and, consequently, the impossibility of taking the exam in the academic year 2019-20. The student who runs into this eventuality will be able to take the exam again in the academic year 2020-21.
There will be no jump on appeal.
Additional information for non-attending students
Teaching modes: Individual learning; teaching materials on AulaWeb
Study texts
1. Amoretti G., Varani N. Psicologia e geografia del turismo. Dai motivi del turista all'elaborazione dell'offerta, Libreriauniversitaria.it Edizioni, Padua [part I and part III].
2. Calver C.S., Scheier M.F., Giampietro M., Iannello P. Psicologia della personalità. Prospettive teoriche, strumenti e contesti applicativi. Pearson, Milano.
Methods of assessment: Written test (multiple-choice and problem solving computer test in a web room) covering texts 1 and 2
Repetition of the examination
You are allowed to take the exam up to four times. Failure to pass the exam on the third and fourth attempt will result in the registration of the negative result and, consequently, the inability to take the exam in the academic year 2019-20. The student who runs into this eventuality will be able to take the exam again in the academic year 2020-21.
There will be no jump of appeal
