The course synthesizes the major research in the field of technological innovation management, providing students with the knowledge needed to enhance case discussion and analysis.
The course aims at offering the basic concepts and methodologies that enables students to interpret the dynamics of innovation as a process, which entails both technological and market drivers.
Course description
The course aims at offering the basic concepts and methodologies that enables students to interpret the dynamics of innovation as a process, which entails both technological and market drivers. More specifically, the course is organized into three sections, describing the process of strategic management of technology as a source of competitive advantage for a firm:
Lectures, case-studies, team work.
The management of technological innovation is approached as a strategic process, and as such, is organized to mirror the strategic management process, progressing from assessing the competitive dynamics of a situation, to strategy formulation, to strategy implementation.
Schilling M. (2017), Strategic Management of Technological Innovation, McGraw-Hill Education, Fourth edition
Ricevimento: http://www.economia.unige.it/index.php/il-dipartimento/personale/docenti-ad-economia/80-nicoletta-buratti
NICOLETTA BURATTI (President)
GIORGIA PROFUMO
II semester
MANAGEMENT AND MARKETING OF INNOVATION
Test with open-ended questions.
Test with open-ended questions
Attendance
Attendance is not compulsory. Students can choose to study the syllabus for attending or not attending students; furthermore, a special syllabus in English for not attending students is available on request.
