CODE 60024 ACADEMIC YEAR 2021/2022 CREDITS 9 cfu anno 2 ECONOMIA AZIENDALE 8697 (L-18) - GENOVA 9 cfu anno MANAGEMENT 8707 (LM-77) - GENOVA SCIENTIFIC DISCIPLINARY SECTOR SECS-P/08 LANGUAGE Italian TEACHING LOCATION GENOVA SEMESTER 1° Semester SECTIONING Questo insegnamento è diviso nelle seguenti frazioni: A B PREREQUISITES Propedeuticità in ingresso Per sostenere l'esame di questo insegnamento è necessario aver sostenuto i seguenti esami: Business Administration 8697 (coorte 2020/2021) BUSINESS ADMINISTRATION 41125 2020 Propedeuticità in uscita Questo insegnamento è propedeutico per gli insegnamenti: Business Administration 8697 (coorte 2020/2021) E-BUSINESS LABORATORY 80472 TEACHING MATERIALS AULAWEB OVERVIEW The course aims to introduce students to strategic management. Major topics of the course are the nature of the firm, the external and internal environmental analysis, competitive and corporate strategies, the management of some of the corporate functions (operations, finance, R&D). AIMS AND CONTENT LEARNING OUTCOMES The course aims to introduce students to strategic management. Major topics of the course are the nature of the firm, the external and internal environmental analysis, competitive and corporate strategies, the management of some of the corporate functions (operations, finance, R&D). TEACHING METHODS Traditional lectures. SYLLABUS/CONTENT Part I: The company Company's goals Mission, vision and strategy Part II: The environment analysis and the competitive advantage The general environment The competitive environment Resources and competences The competitive advantage Value creation Business strategies Corporate strategies Part III: Funcions Production management Logistics management Finance management R&D management Parte IV: Focuses Services management SMEs management RECOMMENDED READING/BIBLIOGRAPHY Genco C., Calvelli A., Fondamenti di gestione strategica delle imprese, Giappichelli, 2018. Integrative materials on Aulaweb. For students wishing to study on English textbook: Grant R. (2013), Contemporary Strategy Analysis, 8th Edition, Wiley (details on the chapters to study will be provided on reques). TEACHERS AND EXAM BOARD LARA PENCO Ricevimento: http://www.economia.unige.it/index.php/il-dipartimento/personale/docenti-ad-economia/153-lara-penco Exam Board LARA PENCO (President) CLARA BENEVOLO PIETRO GENCO GIORGIA PROFUMO ROBERTA SCARSI RICCARDO SPINELLI MARCO REMONDINO (President Substitute) LESSONS LESSONS START First semester Class schedule BUSINESS MANAGEMENT B EXAMS EXAM DESCRIPTION Written assessment. ASSESSMENT METHODS Written test with open-ended questions. Foreign students are free to study on Italian or English textbooks. Exam schedule Data appello Orario Luogo Degree type Note 17/01/2022 10:00 GENOVA Scritto 31/01/2022 10:00 GENOVA Scritto 30/05/2022 10:00 GENOVA Scritto 20/06/2022 10:00 GENOVA Scritto 04/07/2022 10:00 GENOVA Scritto 08/09/2022 10:00 GENOVA Scritto FURTHER INFORMATION At the end of the course, students should be able to recognize and/or use the main strategic analysis tools and to solve basic case studies.
