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CODE 80472
ACADEMIC YEAR 2018/2019
CREDITS
LANGUAGE Italian
TEACHING LOCATION
  • GENOVA
SEMESTER 2° Semester
TEACHING MATERIALS AULAWEB

AIMS AND CONTENT

LEARNING OUTCOMES

The course aims to introduce students to e-business, that is to Internet-based businesses and to the integration of Internet technologies into business processes and activities.

TEACHING METHODS

Lectures are integrated with seminars by experts and individual/group works.

SYLLABUS/CONTENT

Main course topics are:

  • the foundations of the digital economy
  • the properties of Internet-based technologies
  • the role of Internet-based technologies in business processes and relationships
  • Internet-based business models
  • basics of E-commerce
  • the evaluation of websites

TEACHERS AND EXAM BOARD

Exam Board

RICCARDO SPINELLI (President)

CLARA BENEVOLO

SILVIA BRUZZI

LESSONS

LESSONS START

26th February 2018

Class schedule

E-BUSINESS

EXAMS

EXAM DESCRIPTION

The final judgement is in the passed/not passed form (no mark will be given).

ASSESSMENT METHODS

To "pass" the exam, the student should attend classes, actively participate to the class activities and successfully perform the individual and group work. If the evaluation of the aforementioned activities and works is not positive, the student will be asked to integrate its work with other tasks.

Exam schedule

Data appello Orario Luogo Degree type Note
15/01/2019 13:00 GENOVA Scritto
28/01/2019 13:00 GENOVA Scritto
03/06/2019 13:00 GENOVA Scritto
19/06/2019 13:00 GENOVA Scritto
03/07/2019 13:00 GENOVA Scritto
09/09/2019 13:00 GENOVA Scritto

FURTHER INFORMATION

Attendance

Attendance is compulsory.

 

Previous knowledge

Students are expected to be familiar with concepts such as:

  • value chain and value systems
  • competitive and corporate strategies
  • businee model
  • basics of marketing and communcations