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CODE 60024
ACADEMIC YEAR 2023/2024
CREDITS
SCIENTIFIC DISCIPLINARY SECTOR SECS-P/08
LANGUAGE Italian
TEACHING LOCATION
  • GENOVA
SEMESTER 1° Semester
SECTIONING Questo insegnamento è diviso nelle seguenti frazioni:
  • A
  • B
  • PREREQUISITES
    Propedeuticità in ingresso
    Per sostenere l'esame di questo insegnamento è necessario aver sostenuto i seguenti esami:
    Propedeuticità in uscita
    Questo insegnamento è propedeutico per gli insegnamenti:
    • Business Administration 8697 (coorte 2022/2023)
    • BUSINESS MANAGEMENT 60024 2022
    TEACHING MATERIALS AULAWEB

    OVERVIEW

    The course aims to introduce students to strategic management. Major topics of the course are the nature of the firm, the external and internal environmental analysis, competitive and corporate strategies, the management of some of the corporate functions (operations, finance, R&D).

    AIMS AND CONTENT

    LEARNING OUTCOMES

    The course aims to introduce students to strategic management. Major topics of the course are the nature of the firm, the external and internal environmental analysis, competitive and corporate strategies, the management of some of the corporate functions (operations, finance, R&D).

    TEACHING METHODS

    Traditional lectures.

    SYLLABUS/CONTENT

    Part I: The company

    • Company's goals
    • Mission, vision and strategy

    Part II: The environment analysis and the competitive advantage

    • The general environment
    • The competitive environment
    • Resources and competences
    • The competitive advantage
    • Value creation
    • Business strategies
    • Corporate strategies

    Part III: Funcions

    • Production management
    • Logistics management
    • Finance management
    • R&D management

    Parte IV: Focuses

    • Services management
    • SMEs management

    RECOMMENDED READING/BIBLIOGRAPHY

    Genco C., Calvelli A., Fondamenti di gestione strategica delle imprese, Giappichelli, 2018.

    Integrative materials on Aulaweb.

    For students wishing to study on English textbook:

    Grant R. (2013), Contemporary Strategy Analysis, 8th Edition, Wiley (details on the chapters to study will be provided on reques).

    TEACHERS AND EXAM BOARD

    Exam Board

    LARA PENCO (President)

    CAROLINA BRUZZI

    LESSONS

    LESSONS START

    First semester

    Class schedule

    BUSINESS MANAGEMENT B

    EXAMS

    EXAM DESCRIPTION

    Written assessment.

    ASSESSMENT METHODS

    Written test with open-ended questions.

    Foreign students are free to study on Italian or English textbooks.

    Exam schedule

    Data Ora Luogo Degree type Note
    20/12/2023 10:00 GENOVA Scritto
    12/01/2024 10:00 GENOVA Scritto
    26/01/2024 10:00 GENOVA Scritto

    FURTHER INFORMATION

    At the end of the course, students should be able to recognize and/or use the main strategic analysis tools and to solve basic case studies.