The course aims to introduce students to strategic management. Major topics of the course are the nature of the firm, the external and internal environmental analysis, competitive and corporate strategies, the management of some of the corporate functions (operations, finance, R&D).
At the end of the course, students should be able to recognize and/or use the main strategic analysis tools and to solve basic case studies.
Knowledge of market forms theory.
Traditional lectures.
Students who have valid certification of physical or learning disabilities and who wish to discuss possible accommodations or other circumstances regarding lectures, coursework and exams, should speak both with the instructor and with Professor Serena Scotto (scotto@economia.unige.it), the Department's disability liaison.
Part I: The company
Company's goals
Mission, vision and strategy
Part II: The environment analysis and the competitive advantage
The general environment
The competitive environment
Resources and competences
The competitive advantage
Value creation
Business strategies
Corporate strategies
Part III: Funcions
Production management
Logistics management
Finance management
R&D management
Parte IV: Focuses
Services management
SMEs management
M. Caroli, Economia e gestione sostenibile delle imprese, McGraw-Hill, Milano, 2021.
Integrative materials on Aulaweb.
For students wishing to study on English textbook:
Grant R. (2013), Contemporary Strategy Analysis, 8th Edition, Wiley (details on the chapters to study will be provided on reques).
Ricevimento: Send an email to the professor to set a meeting via Skype or Teams
ROBERTA SCARSI (President)
LARA PENCO
GIORGIA PROFUMO
ANDREA CIACCI (President Substitute)
First semester
Oral assessment
Foreign students are free to study on Italian or English textbooks.
Students who have valid certification of disability or Specific Learning Desorders (DSA) on file with the University may request the use of compensatory measures during the exams (e.g. additional time, concept maps, modifications in the written/oral mode), following the guidelines (p. 5). In any case, for further information, please contact the Department's disability liaison: Isa.Fanlo@unige.it.
