CODE 108347 ACADEMIC YEAR 2025/2026 CREDITS 10 cfu anno 2 DESIGN DEL PRODOTTO NAUTICO 11431 (L-4) - LA SPEZIA SCIENTIFIC DISCIPLINARY SECTOR ICAR/17 LANGUAGE Italian TEACHING LOCATION LA SPEZIA SEMESTER 1° Semester PREREQUISITES Propedeuticità in ingresso Per sostenere l'esame di questo insegnamento è necessario aver sostenuto i seguenti esami: NAUTICAL PRODUCT DESIGN 11431 (coorte 2024/2025) DESIGN WORKSHOP 1 AND NAUTICAL TECHNIQUE 108344 2024 TEACHING MATERIALS AULAWEB OVERVIEW The course aims to provide the basic knowledge for the development of a visual communication project, with particular reference to graphic design in the nautical field. AIMS AND CONTENT LEARNING OUTCOMES The aim of the workshop is to introduce the fundamentals of graphics. Shapes, proportions and color. Introduction to the main graphics software. AIMS AND LEARNING OUTCOMES The course provides the basic knowledge needed to master the principles of graphic communication and to develop a visual project that uses contemporary communication vectors with particular references to the nautical field. PREREQUISITES No prerequisites are required, as the course addresses issues related to the discipline starting from the basic notions. TEACHING METHODS The lesson delivery methods include a part of frontal lessons and a relative application through synthetic project experiences conducted individually or in groups and in any case discussed together with the teacher. SYLLABUS/CONTENT Introduction to the course. Printed communication and multimedia communication. The components of visual communication: SIGN, WORD, IMAGE. From sign to text: the graphic value of the written word. Editorial products: nautical magazines and web graphics. From logo to coordinated image. Introduction to the use of processing software and graphic design. RECOMMENDED READING/BIBLIOGRAPHY M.L. Falcidieno, "Parola Disegno Segno". Alinea (2006); M. Hachen, "Scienza della visione". Apogeo (2007). Each lecture corresponds to a detailed presentation in pdf that follows the Course structure. TEACHERS AND EXAM BOARD RUGGERO TORTI Ricevimento: It is received on the same days of the course lessons (before and after the lesson) by appointment via email at the following address: ruggero.torti@unige.it MASSIMO MALAGUGINI ENRICA BISTAGNINO Ricevimento: Enrica Bistagnino The office hours will be indicated during the lessons. LESSONS Class schedule The timetable for this course is available here: Portale EasyAcademy EXAMS EXAM DESCRIPTION Written, Oral. ASSESSMENT METHODS The written part is the tables made during the teaching. The oral discussion allows to evaluate the expressive and motivational skills of the candidate. FURTHER INFORMATION Students with disabilities or DSA can request compensatory/dispensatory measures for the exam.