OVERVIEW

Introduction to the digital communication tools and new media and their possible use in the sports field

AIMS AND CONTENT

LEARNING OUTCOMES

The aim of the course is to deepen the dynamics of online communication; moreover, the methods of use of the various new media will be identified, thus activating the capacity for a critical reflection on the current relationship between web communication and sporting events. At the end of the course, students will have acquired notions useful for identifying the characteristics of online communication, especially as regards the sports field; they will also be able to diversify the methods of use, languages and targets regarding social media, applications, websites. The course aims to develop the ability to analyze the transformations taking place in the world of communication, especially sports, in what is defined as the “digital revolution”.

AIMS AND LEARNING OUTCOMES

• Acquire a "vocabulary" capable of adequately describing the digital tools that can be used in the context of online communication
• Understand the main opportunities and critical issues in the use of social media for digital communication
• Explore the potential of modern digital tools, with insights that will include one or more of the following disciplines: digital content,
• artificial intelligence and data analysis.

PREREQUISITES

None

TEACHING METHODS

The course will be organized in

• frontal lessons
• individual practical activities

SYLLABUS/CONTENT

• Introduction to digital tools: applications and algorithms
• Web and social media
• Computer security and privacy issues
• The role of artificial intelligence
• Sharing, analysis, and automatic understanding of textual data
• Digital content: sharing, analysis, manipulation

RECOMMENDED READING/BIBLIOGRAPHY

Materials provided by teachers

TEACHERS AND EXAM BOARD

Exam Board

GIANNA REGGIO (President)

CLAUDIO MANCINELLI (President Substitute)

MATTEO MORO (President Substitute)

LESSONS

LESSONS START

The course will take place in the second semester.

EXAMS

EXAM DESCRIPTION

Quiz exam
In-depth analysis of a specific topic

ASSESSMENT METHODS

The exam will allow you to ascertain the acquisition of an adequate vocabulary and the learning of the basic elements.

FURTHER INFORMATION

Students who have valid certification of physical or learning disabilities on file with the University and who wish to discuss possible accommodations or other circumstances regarding lectures, coursework and exams, should speak both with the instructor and with Prof. Aristide Canepa (aristide.canepa@unige.it), the Department's disability liaison.