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CODE 67509
ACADEMIC YEAR 2016/2017
CREDITS
LANGUAGE Italiano
TEACHING LOCATION
SEMESTER 2° Semester

OVERVIEW

The course aims to introduce students to business management. All the tehorical models are referred, whereas possible, to the pharmacy specific issues.

AIMS AND CONTENT

LEARNING OUTCOMES

Students should assimilate the main tools to interpretate the economic environment where companies operate and the ways companies take decisions, with a specific focus on value creation processes, marketing and communication.

LEARNING OUTCOMES (FURTHER INFO)

We intend to provide the main theoretical tools about companies role, structure, environment, behaviours. We also intend to stimulate a personal reflection on the way the overdescribed tools can apply to service companies and SMEs.

TEACHING METHODS

Traditional lectures.

SYLLABUS/CONTENT

The firts part of te course is an introduction about companies definition and typologies. We proceed to the description of main companies' functions (accounting, finance, strategic planning, marketing, operations, HRM). We then focus on the specificities of service companies and SMEs.

RECOMMENDED READING/BIBLIOGRAPHY

Antoldi F., Economia e organizzazione aziendale. Introduzione al governo delle imprese (2nd edition), McGraw-Hill, 2012.

TEACHERS AND EXAM BOARD

Exam Board

ROBERTA SCARSI (President)

GIORGIA PROFUMO

RICCARDO SPINELLI

LESSONS

LESSONS START

Second semester.

Class schedule

The timetable for this course is available here: Portale EasyAcademy

EXAMS

EXAM DESCRIPTION

Written test with open-ended questions.

ASSESSMENT METHODS

The student should demonstrate his comprehension of theoretical models and of the technical language. He also should be able to argument his assertions with examples and to solve basic case studies.

Exam schedule

Data appello Orario Luogo Degree type Note
20/04/2017 10:00 GENOVA Scritto
13/06/2017 10:00 GENOVA Scritto
27/06/2017 10:00 GENOVA Scritto
11/07/2017 10:00 GENOVA Scritto
12/09/2017 10:00 GENOVA Scritto
23/01/2018 10:00 GENOVA Scritto
13/02/2018 16:44 GENOVA Scritto