AIMS AND CONTENT

LEARNING OUTCOMES

The course will provide the concepts, frameworks and techniques useful in order to make correct firm’s strategic decisions. In particular, the focus of the course are the relationships that a firm may develop with its competitive environment, in order to create and sustain a competitive advantage, together with a firm’s resources and capabilities.

TEACHING METHODS

Lectures, case studies and seminars.

SYLLABUS/CONTENT

- The concept of strategy
- The sources and dimensions of competitive advantage
- Firms’ goals, values and performance
- The fundamentals of industry analysis
- Managing industry evolution and strategic change
- The analysis of resources and capabilities
- The fundamentals of strategy implementation
 

RECOMMENDED READING/BIBLIOGRAPHY

If foreign students choose to study the ordinary syllabus in Italian, they can refer to the italian syllabus. Otherwise, an English syllabus is available, based on the following textbook:

Grant R.M. (2013), Contemporary Strategy Analysis, 8th Edition, Wiley & Sons. Chapters: 1, 2, 3, 4, 5, 6, 7, 8.

TEACHERS AND EXAM BOARD

Exam Board

GIORGIA PROFUMO (President)

LARA PENCO

LESSONS

LESSONS START

19 sept. 2016 - 15 dec. 2016 (first semester)

Class schedule

MANAGEMENT

EXAMS

EXAM DESCRIPTION

The exam is written.

ASSESSMENT METHODS

Written exam with four open-ended questions on all the syllabus.

Exam schedule

FURTHER INFORMATION

The course will be taught in Italian. The attendance is not compulsory.