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DATA MANAGEMENT AND OF THE DIGITAL INNOVATION FOR TOURISM

CODE 98189
ACADEMIC YEAR 2022/2023
CREDITS
  • 6 cfu during the 1st year of 10715 VALORIZZAZIONE DEI TERRITORI E TURISMI SOSTENIBILI (LM-80) - SAVONA
  • SCIENTIFIC DISCIPLINARY SECTOR ING-INF/05
    LANGUAGE Italian
    TEACHING LOCATION
  • SAVONA
  • SEMESTER 2° Semester
    TEACHING MATERIALS AULAWEB

    AIMS AND CONTENT

    LEARNING OUTCOMES

    The aim of the course is twofold: to provide, on the one hand, knowledge on geographic information systems and their possible applications in cultural heritage and tourism, developing also basic skills on a software environment dedicated to the management of geographic information and, on the other hand, to provide knowledge and to develop skills to address the issues related to the design of a web services portal and its visibility on search engines in order to improve (or maintain) the positioning in the pages of response to queries from users of the Web (SEO / SEM web marketing methodologies functional to the visibility of "sold" services / products).

    TEACHERS AND EXAM BOARD

    LESSONS