The course, based on a managerial approach, aims to analyze the operations and strategies of companies operating in the maritime sector. The course focuses on the main theoretical concepts and perspectives related to transport demand and segmentation, the implementation and management of transport capacity, marketing, as well as competitive and growth strategies. Additional emphasis will be placed on multinational companies operating in the transport sector, diversifying risk and their activity portfolio.
The course aims to provide the basic knowledge as well as the essential tools for professional access to the maritime transport auxiliaries sector operating mainly, but not exclusively, in large port cities.
LEARNING OUTCOMES:
Students who have valid certification of physical or learning disabilities and who wish to discuss possible accommodations or other circumstances regarding lectures, coursework and exams, should speak both with the instructor and with Professor Serena Scotto (scotto@economia.unige.it), the Department’s disability liaison.
The topics covered in the course deal with:
Nuovo manuale dei traffici marittimi, A.A. V.V. a cura di Duci, Garzia, Tropia – Bozzi Editore.
Notes of the lessons supported by slides uploaded to Aulaweb.
Ricevimento: duci@economia.unige.it
GIAN ENZO DUCI (President)
ROBERTO GARELLI
2nd sem
SHIP AGENCY AND MANAGEMENT
Oral.
The student may attend all exam sessions.
The exam is conducted orally and consists of two or three questions related to the course topics. An alternative exam method, to be determined during the lesson, is possible for attending students.